There Is Still A Great Future For Print Newspapers

The basic message, as told by Gavin O’Reilly, President of the World Association of Newspapers (WAN), is that newspapers are not being reinvented, they are simply going through evolution.

Gavin O’Reilly had a very much “take no prisoners” approach – he blames financial analysts and media commentators for spreading misconceptions about the newspaper industry.  I consider as usual the hype that surrounds industry that are involved in the Internet that they are all things to all people. 

The next thing that will happen is the someone in authority at Google or Yahoo or perhaps even Microsoft will come out with a statement that within 5–10 years all media, no doubt electronic and publishing  will out through the Internet.

What utter rubbish.  I know that he was speaking to the converted here as if the Publishers don’t believe in their own businesses then who will.

However I do consider that the future of Newspapers will have to change – to evolve – to have a significant online presence.

Anyway the content of the article is here – Future of Newspapers

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